EBIT Sprint

    Most businesses earn less than they could.

    In one day, your management team identifies EBIT opportunities you can act on, with a description, amount and the calculation behind each.

    DKK 11m a year, found in half a day

    A Danish industrial company, revenue DKK 270m. EBIT went from +14m in 2023 to −6m three years later while revenue grew.

    The CFO sent 21 documents, from the trial balance and budget to management reporting and sales at invoice level. In half a day, 22 opportunities were put on the table, each with a description, the amount and the calculation behind it.

    Management selected 12, worth DKK 11m a year against a gap of DKK 20m, and rejected ten.

    Number. Scan. Sprint.

    Your number

    From your annual reports: EBIT against your own best year, your plan or the best quartile in your sector. This EBIT gap is usually the reason we are talking.

    EBIT Scan

    You send six standard exports under NDA. About an hour of your controller's time.

    A week later we spend 45 minutes on your own numbers. What the Scan finds can look like this: the same product sold to different customers at three different prices. Freight you pay and never invoice. Commission booked as freight. A cost centre running at seven million against two million of revenue. A customer at five percent margin nobody has looked at. Each finding comes with the figure, its source in your files and the size of what it touches.

    Take one example. You sell the same product to 19 customers. One pays DKK 400 a unit, another DKK 900. Pack size and delivery terms explain some of that. Not all of it. The Scan shows you the spread, the DKK 8m of sales behind it and where it sits in your own files.

    The Sprint turns that into a decision. Raise the lowest prices to 90% of what most customers already pay, starting with the next order. That is worth about DKK 1m a year in EBIT. The calculation is on the table, the assumptions are stated, it is checked against anything else on the list that touches the same customers, and your management decides whether it goes forward

    The Scan is free.

    EBIT Sprint

    The Sprint works on more than the Scan: 20 to 30 documents chosen with you, covering costs, pricing, contracts, product economics, customer mix and operations.

    Over one day I run the analysis while your management team corrects it, cuts what doesn't hold and adds what the data can't see. Every finding becomes a concrete action with Low, Mid and High EBIT and the calculation behind it. Anything already in your budget counts as zero. Where two opportunities draw on the same customers or costs, only the increment counts. The day ends with a decision on what goes forward, what needs investigating and what is rejected.

    What goes forward goes into your roadmap with owners and hard measures. Fixed fee, agreed before the day.

    What you leave with

    An EBIT Opportunity List. Every opportunity carries the same seven things:

    • The idea
    • The concrete action
    • Where the EBIT comes from
    • Low, Mid and High annual potential
    • How Mid is calculated
    • Whether each figure was found in your data, calculated or assumed
    • What still needs clarifying

    The gap and the target

    Before the day we agree the gap in writing, against one of three references:

    1. Your own best year, adjusted for one-offs, acquisitions and market conditions you cannot change
    2. Your plan, when EBIT is stable but below target
    3. The top quartile of comparable Danish companies, when EBIT is healthy.

    The target is opportunities you select worth at least 25% of that gap. I aim for 50%.

    The target is identified potential, not realised EBIT. Some of the opportunities can start the week after the Sprint. Others belong in next year's budget or strategy round.

    Your data

    I sign an NDA before you send anything. It names the AI providers used and carries a deletion clause. Files arrive through an encrypted transfer request and are stored encrypted, in one folder for your company. The analysis runs in access-controlled, paid AI environments configured so your data is excluded from model training and never shared across clients. When the work is done, files, threads and analysis are deleted and I confirm it in writing. The Scan runs on the same terms.

    Start with the Scan

    Six files, 45 minutes, your own numbers. Then decide whether the day is worth it.